Sam Walton once said, "There is one boss. The customer. And he can fire everybody in the company from the chairman on down, simply by spending his money somewhere else."
Origine : Marketing & Strategy Innovation Blog http://www.futurelab.net/blogs/marketing-strategy-innovation/2013/04/only_ceo_who_matters
Origine : Marketing & Strategy Innovation Blog http://www.futurelab.net/blogs/marketing-strategy-innovation/2013/04/only_ceo_who_matters
